Application areas
retail
Increased visibility in the shop window
Whether passersby on the high street or visitors to a shopping center: your shop window is an untapped advertising channel – until now. With Lumerax, you can utilize the full potential of your window – without an additional display, without any renovations. The film remains invisible during the day, transforms into a projection in the evening, and clearly conveys your brand message.
Especially in retail, first impressions count. An actively designed shop window clearly sets you apart from neighboring stores and generates attention even outside of opening hours. Ideal for seasonal campaigns, discount promotions, or simply strong brand presentation – right at the point of sale.
Car dealership & showroom
Brand experience on glass
Modern car dealerships rely on architecture with large glass facades – creating openness, transparency, and brand presence. But when the showroom closes, these surfaces usually remain unused. With Lumerax, you can transform your glass facade into an active projection surface: present new models, brand messages, or event announcements – automatically at dusk.
Our solution also offers real added value for exclusive events or launch events: The film can be switched to opaque at the touch of a button, providing both privacy and a projection surface in one. This allows you to maintain control over what is visible – and remain visible, relevant, and present in the cityscape even after business hours.
Offices & Conference Rooms
More dynamism for modern working environments
Modern offices are designed to be open and flooded with light – often with glass walls that allow visual contact. But for confidential meetings or focused workshops, flexibility is essential. With Lumerax, glass surfaces can be made opaque when needed – or used as projection surfaces for presentations. No curtains, no projector screen, no renovations.
Whether it's a video call, product presentation, or internal training: our technology allows you to maximize space utilization with minimal effort. Content can be centrally controlled, scheduled via timer, or integrated live – a smart solution for anyone who wants to do more than just work in their office, but also make an impact.
Events, Hotels & Trade Fairs
Flexible projection – without reconfiguration
Whether in a hotel lobby, at the entrance to an event space, or on the glass facade of a pop-up store – Lumerax transforms any glass surface into a temporary medium. Ideal for festivals, trade fairs, conferences, or fashion events where brands need to be visible and space used efficiently.
The film can be removed without leaving any residue, is available for rent, and can be combined with a projector and media player upon request. This allows for a completely digital presentation in the shortest possible time – without any permanent installation, but with maximum flexibility.
Real Estate & Consulting Firms
Maintaining a professionally visible image
Many office windows remain dark after closing time – yet they could be used to project trust, competence, and visibility around the clock. Lumerax makes this possible: During the day, the film remains transparent, showcasing the realities of daily work – in the evening, it transforms into a presentation space for properties, services, or consulting offerings. Ideal for city locations, busy streets, or real estate offices with high foot traffic. This allows you to combine brand impact with genuine insight, creating attention precisely where decisions are made – right at the entrance.